Sarah Murray appeared in my life sometime around 2005. At that time, she was handling the PR for several local fashion lines. My daughter enjoyed modeling at her events, so by default I ended up being her designated driver on a regular basis. It was fun to hear about some of the inventive ways Murray promoted local work such as a runway show where models played musical chairs and a competition for a new Capers Market where designers created fashion inspired by food. However, this was my daughter’s connection. At that time, I hadn’t dipped my toe into writing or the fashion world.

It wouldn’t be until after my daughter stopped modelling and I began working with a local photographer to produce Fame’d Magazine that my connection with Murray grew. We both embraced the same goal: promoting the amazing talent found right here in Vancouver. It was always a pleasure to get her email letting me know of some new artist to interview and over the years I sought her guidance on concerns as I struggled to learn in a very public arena. When Fame’d Magazine launched its second annual print collectible, I was honoured to have her organize the fashion show portion.

Over the years, the number of ways Murray has been working to support the local fashion community has skyrocketed. From being on the board of several organizations to teaching the next generation, PR, and fashion events, I have no idea where she finds the time.

Now, let me introduce you to Sarah Murray.


What is your current career(s) – paid and unpaid?

I am the Vancouver Community College’s Fashion Arts Co-Program Coordinator, Agence Ka West Coast’s Sales Rep, Vancouver Fashion Week’s Community Relations Manager and Trends Magazine‘s reporter.

Can you share an interesting thing (or two) about your journey to reach this moment?

Every time I try to shrink my list of job titles by letting something go, another appears in its place. I have a hard time saying no when the position I take on can help strengthen the Vancouver fashion industry.

What 3 things would you like people to know about you to give them a sense of who you really are?

I have a seven year old daughter. We have five guinea pigs, a dog and a fish. I love to read novels.

Highest moment so far?

One of the coolest things I’ve done is produce Momentum Magazine’s fashion and bike runway shows in Las Vegas. Recently, though, it was getting my graduates on the catwalk at Vancouver Fashion Week and – from that connection – into

What are you working on right now? In the next 6 months?

The next 6 months are scary with the amount of work I have to do. I will be working at VCC, selling FW16 collections in Vancouver and Edmonton; and running Local Fashion Day at Vancouver Fashion Week. Hopefully I can squeeze in some time for my daughter, my man and my host of pets.

Who and/or what inspires you?

My students, the fashion designers I know and love, and WWD

How do you personally define success?

Success is ever elusive. It’s part of the drive to do more.

What is your guilty pleasure?

Eating potato chips in bed while reading Agatha Christie.

Sarah Murray’s Links:

Website – Fashion Capsule and VCC Fashion Arts

Twitter – @fashioncapsule

Facebook – Sarah Murray