Canadian plus-size retailer ADDITION ELLE has launched their new Fall campaign: Make Love Your Legacy. This new Fall collection will showcase this season’s hottest mix of faux leather, lace and denim

To supports its new TV campaign, ADDITION ELLE has also created a social media campaign called #meetmylove. This creative aspect is made of series of videos showcasing the love stories of bloggers Nadia Aboulhosn (nadiaaboulhosn.com), Karyn Johnson (killerkurves.com), Diana di Poce (Dare Magazine), Gabi Fresh (GabiFresh.com), Nicolette Mason (Nicolettemason.com), ADDITION ELLE’s very own social media specialist, Jennifer Patterson and famous model Ashley Graham. 

Customer’s will also be invited to submit their own love story through Facebook and Instagram using the #meetmylove hashtag to win a romantic trip to Montreal staying at the exclusive Love Hotel

Click here to view the TV campaign and here for the teaser of the #meetmylove video. 

METRO LIVING ZINE NEWS IMAGE CREDIT: Jihan Amer as photographed by Aparte Photography 

MetroLivingZine asked our favourite curve model Jihan Amer (Wilhemina.ca) her thoughts on the new campaign and she enthusiastically replied: “Fall is here and love is in the air!! Additional Elle’s new fall collection is exactly what any curvy fashionista needs. A perfect blend of sexy and romantic. So excited to check out all the #meetmylove videos. Love is beautiful thing especially when it’s starts with loving who you are.”